Program
New retail branded authentic Asian cuisine concept with an modern image embodying quality, variety, freshness and taste.
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Solution
Seeking to avoid the typical college kiosk, the Mein Bowl concept was to inspire customers to have a memorable, enthusiastic dining experience. It offers fresh, authentic Asian cuisine made “on-stage” in front of house. The menu offers great variety that spans genres from traditional “Chinese Takeout” favorites to Korean, Mongolian, Thai cuisine, and vegetarian options.
